Privacy Policy

How we collect information

We collect information about you:

1. When you give it to us directly

You may give us your personal data in order to receive further information, advice or guidance in relation to waternumbers activities; or when you otherwise engage with us on our Website. When you give us information in this manner, we may collect and store this information.

2. When you visit our Website

We may collect information about you when you use our Website. Whenever you input information into our Website (for example, to sign up for a waternumbers service), we will collect the information that you give to us.

We use "cookies" to identify you when you visit our Website and to enable us to remember your log in details. Amongst other things this helps us to understand our Website users and may enable us to improve the Website experience for you and/or other users. Please refer to our Cookies Policy for details on how and why we use this data.

We may collect other information from your use of the Website, such as your IP address and access times.

We may link our Website directly to other sites. This privacy notice does not cover external websites and we are not responsible for the privacy practices or content of those sites. We encourage you to read the privacy policies of any external websites you visit.

3. When you visit our Social Media (Facebook, linkedIn or other) page

We may collect analytical information about you when you use our social media pages. This helps us to understand our social media users and may enable us to improve our interaction with our audience.

What personal data we hold and how we use it

We will typically hold the following information about you:

But we may request other information where it is appropriate and relevant, for example:

We will only process sensitive personal data (e.g. in relation to your health), with your explicit consent.

We will use your data to:

Communications and marketing

We may contact you by telephone, and where you have provided consent, by e-mail, to let you know about our activities that might be of particular interest to you; We provide the opportunity for you to opt-out from receiving our marketing communications every time we contact you.

You can opt-out from receiving our marketing communications, or update your contact preferences at any time by emailing:

Children's data

We do not aim any of our products or services directly at children under the age of 13 and we do not knowingly collect personal data about children under 13. Some of our services may have a higher age restriction and this will be shown at the point of registration.

Financial information

In order to subscribe to waternumber services by Debit Card, Credit Card or other financial transactions we may ask for your bank or card details. In order to do this you will be directed to a secure area of our site, hosted by our agent. Credit card and bank detail information is not retained on our web servers, but maybe by our agent (for the purpose of collecting and recording payments).

How we keep your data safe and who has access to it

Corrections to your Information

Except in limited circumstances, you have the right to obtain details of the information that we hold about you. If you would like to do so please contact us using the details below.

Your rights

In certain circumstances you have a right to require us to stop processing your personal data in a particular way, or for your data to be erased from our database. If it is not necessary for the purpose you provided it to us for (e.g. providing you with a service or item you have requested) or we do not otherwise require the data to be archived for future reference, we will do so.

The legal basis that we rely on for processing your data is either where:

You have a right to ask for a copy of the information we hold about you. If you want to access your information, please send a description of the information you want to see and proof of your identity to

Please let us know if you have any queries or concerns about the way that your data is being processed by contacting us on the details below. You are also entitled to make a complaint to the Information Commissioner's office, and for further information see the Information Commissioner's guidance here

Data Retention

We keep data for as long as there is a need to keep it in connection with the purposes for which it was collected.

We may keep your personal data after a particular matter or exchange has concluded but purely for record keeping purposes and to be able to respond to queries. In some cases, we are also obliged to retain your personal data to comply with legal or statutory obligations (for example, to keep records of contractual or financial matters).

Whilst the specific time periods vary depending on the circumstances, in general we will not keep records that include personal data for more than 6 years after a particular matter or exchange has concluded. In the event that you ask us to stop sending you marketing communications, we will retain certain details, such as your name, to help us ensure that you are not contacted again.


Questions, comments and requests regarding this privacy statement are welcomed and should be addressed to

Changes to this privacy policy

We keep our privacy policy under regular review. This privacy policy was last updated in November 2018.